Our story
About us
Hi, I’m Jaira.
Horses have been part of my life for as long as I can remember.
Throughout most of my riding journey, I rode English disciplines. For my 13th birthday, I got Echo, the pony who would later inspire me to start this company.
Echo has a very short back, which made finding properly fitting equipment a real challenge, especially when exploring western gear. In July 2025, I decided to purchase a western saddle not to change disciplines, but for the comfort it offers during long outdoor rides, which is what we enjoy most.
That is when I discovered how difficult it was to find a western pad that truly fit, without paying prices that felt unnecessarily high.
I believed there had to be a better way.
That moment became the foundation of this brand.
Why I started this brand
I started this brand to provide quality western pads and blankets for horses of all back lengths, including short-backed horses, at fair and honest prices. In Europe, that combination is still surprisingly hard to find.
Having my products made has given me insight into the true cost of quality. I have learned how much care, craftsmanship, and high-quality materials go into each item. My focus is on fair and transparent pricing, ensuring riders get reliable, well-made products without compromising fit, comfort, or materials.
What matters most to me is that riders can enjoy long rides and confident training sessions, knowing their horse is comfortable and well-supported. Every product we create is designed with that goal in mind, because a happy horse makes every ride better.